The National Football League is preparing to embrace the ticket reselling business, which could prove awkward for the New England Patriots.The NFL is planning to name an official ticket reseller for all its teams in the next two weeks. Six companies are vying for the business, including StubHub Inc., the eBay-owned company that is locked in a court battle with the Patriots over the legality of selling team tickets above face value.
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The deal underscores how the ticket reselling business has gone mainstream in America. But it also highlights how the Patriots are trying to buck that trend, insisting their tickets are licenses that can be revoked if customers try to resell them.
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